WE charge
transformative
agendas with
insights, ideas,
projects and
strategies.
With purpose.
With you.

WE make change imaginable
and feasible.
WE move transformative agendas
to strategy
and action.
WE always start
from curiosity, knowledge
and insights.
WE add constructive
nonconformist
ambition to challenge,
experiment and learn. In
partnerships across industry
and function.
Out loud.

CHANGE BY STRATEGY

WE WORK WITH ORGANIZATIONS TO SET NEW BUSINESS DIRECTION AND CREATE ORGANIZATIONAL CHANGE

WE // identify and generate new business and organizational insights //
define current and future (cross-industry) challenges // develop strategy and strategic concept // communicate direction and strategy out loud // match strategy with organisation // build teams that (co-) own the strategy and upcoming change

CHANGE BY IDEAS

WE CO-IDEATE FOR ACTION TO MAKE NEW AND POSITIVE IMPACT AND CREATE NEEDED CHANGE

WE // facilitate and guide ideation of actions to guide change // develop new experiments and innovation projects // conceptualize to match strategic direction // identify new and existing partnerships to drive impact and change // build community and culture to drive and sustain competitive and transformative change

CHANGE BY AGENDA

WE CHARGE TRANSFORMATIVE
AGENDAS BY BUILDING NEW PARTNERSHIPS & PROJECTS

WE // connect cross-sector trends and insights to identify transformative agendas // we build insights, partnerships and projects to address change // we stay curious for a living // we work out loud

WORKING WITH NAO

NAO works with partners and clients of many shapes and sizes from forward-thinking entrepreneurs to agenda-setting think tanks to change-making companies and organizations across the private, public and social sector.
Our point of departure is within the travel, experience and visitor economy. Our end destination is global and cross-industry, working with strategic change and transformative agendas within and across multiple fields.

WHY NA0

In Mandarin, the character 脑 (NǍO) means brain or mind, while the character 闹 (NÀO) refers to noise and forms part of the description of something both lively and noisy.

And, finally, na0 is internet geek for an impatient NOW!

Group NAO is the combined brain power of you and me (because you’re only ever as good as the people you surround yourself with). And at our very core is a really impatient and ambitious curiosity to see what comes next and what we can do to make it more.

WHAT’S HAPPENING RIGHT NAO

News
2019-08-21

Group NAO at WeMakeThe.City

Upclose and Liveable at WeMakeThe.City Festival in Amsterdam In June, Signe Jungersted of Group NAO was invited to speak in a panel on Managing Tourism at the Upclose and Liveable…
News
2019-08-21

Group NAO at Moscow Urban Forum 2019

CEO and co-founder of Group NAO, Signe Jungersted, was invited to speak at this year's Moscow Urban Forum 2019 from July 4-5. Signe took part in panels on developing neighborhood…
News
2019-08-20

The Woodpecker’s Tongue

THE WOODPECKER’S TONGUE by Signe Jungersted, CEO of Group NAO “Describe the tongue of the woodpecker,” writes Leonardo da Vinci in one of his many notebooks. Why was the master…