The Woodpecker’s Tongue
THE WOODPECKER'S TONGUE - 2ND EDITION by Signe Jungersted, CEO of Group NAO From OK Boomer and generational clashes to the digitally distracted and powerfully indistractable, the future of work…
WE charge
WE make change imaginable
and feasible.
WE move transformative agendas
to strategy
and action.
WE always start
from curiosity, knowledge
and insights.
WE add constructive
nonconformist
ambition to challenge,
experiment and learn. In
partnerships across industry
and function.
Out loud.
and feasible.
WE move transformative agendas
to strategy
and action.
WE always start
from curiosity, knowledge
and insights.
WE add constructive
nonconformist
ambition to challenge,
experiment and learn. In
partnerships across industry
and function.
Out loud.
CHANGE BY STRATEGY
WE WORK WITH ORGANIZATIONS TO SET NEW BUSINESS DIRECTION AND CREATE ORGANIZATIONAL CHANGE
WE // identify and generate new business and organizational insights //
define current and future (cross-industry) challenges // develop strategy and strategic concept // communicate direction and strategy out loud // match strategy with organisation // build teams that (co-) own the strategy and upcoming change
CHANGE BY IDEAS
WE CO-IDEATE FOR ACTION TO MAKE NEW AND POSITIVE IMPACT AND CREATE NEEDED CHANGE
WE // facilitate and guide ideation of actions to guide change // develop new experiments and innovation projects // conceptualize to match strategic direction // identify new and existing partnerships to drive impact and change // build community and culture to drive and sustain competitive and transformative change
CHANGE BY AGENDA
WE CHARGE TRANSFORMATIVE
AGENDAS BY BUILDING NEW PARTNERSHIPS & PROJECTS
WE // connect cross-sector trends and insights to identify transformative agendas // we build insights, partnerships and projects to address change // we stay curious for a living // we work out loud
WORKING WITH NAO
NAO works with partners and clients of many shapes and sizes from forward-thinking entrepreneurs to agenda-setting think tanks to change-making companies and organizations across the private, public and social sector.
Our point of departure is within the travel, experience and visitor economy. Our end destination is global and cross-industry, working with strategic change and transformative agendas within and across multiple fields.
WHY NA0
In Mandarin, the character 脑 (NǍO) means brain or mind, while the character 闹 (NÀO) refers to noise and forms part of the description of something both lively and noisy.
And, finally, na0 is internet geek for an impatient NOW!
Group NAO is the combined brain power of you and me (because you’re only ever as good as the people you surround yourself with). And at our very core is a really impatient and ambitious curiosity to see what comes next and what we can do to make it more.
